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ANZ Head of Sales & Marketing

Sydney Permanent AU$250,000 - AU$270,000 per year View Job Description
Opportunity for an experienced FMCG Sales & Marketing Leader with Cantonese fluency is available to help the growth of this established food & beverage importer.
  • Senior leadership role in a high-growth FMCG business
  • Cantonese language speaking professionals preferrable

About Our Client

A market-leading FMCG business with a turnover of $300-$400 million is seeking an experienced Head of Sales & Marketing to drive growth, lead high-performing teams, and expand market presence. This is a rare opportunity to take on a senior leadership role in a well-established company that is scaling rapidly.

Reporting directly to the COO you will be responsible for developing and executing the commercial strategy across retail, mainstream supermarkets, food service, and a fast-growing cash & carry network. This role requires a hands-on leader with a deep understanding of the FMCG landscape, consumer trends, and key retail accounts in Australia and suppliers in SE Asia.

  • Senior leadership role in a high-growth FMCG business.
  • Bilingual candidates (Cantonese or Mandarin) highly valued to support supplier and customer relationships.
  • Competitive salary package - Base salary plus car allowance plus discretionary bonus based on performance.
  • Five days in the office - Greater Sydney location.
  • Exciting expansion opportunities - Be part of a business scaling across key FMCG channels.

Job Description

  • Sales & Channel Strategy - Lead sales growth across grocery, independent retail, food service, and emerging channels.
  • Retail & Key Account Management - Strengthen partnerships with Coles, Woolworths, Costco, and other key retail customers, negotiating terms and driving category growth.
  • Develop and lead growth into speciality local retail customers.
  • Trade Marketing & Category Development - Oversee promotional strategies, pricing, and new product introductions to maximize market share.
  • Brand & Consumer Marketing - Lead FMCG-specific marketing initiatives, including shopper marketing, digital campaigns, and in-store activation's.
  • Data-Driven Decision-Making - Utilize sales data, market insights, and consumer trends to shape commercial strategies and optimize execution.
  • Supply Chain & Commercial Collaboration - Work closely with supply chain, finance, and operations to ensure seamless product availability, inventory management, and profitability.
  • Expansion & Market Growth - Drive business expansion into new consumer segments, including the growing Korean and cash & carry markets.
  • Leadership & Team Development - Build and develop a high-performing sales and marketing team, fostering a results-driven and collaborative culture.

The Successful Applicant

  • Senior FMCG sales & marketing leader with experience across retail, food service, and wholesale distribution.
  • Proven track record of growing revenue, securing key retail partnerships, and leading successful go-to-market strategies.
  • Deep understanding of the Australian grocery & FMCG landscape - experience working with major retailers (Coles, Woolworths, Metcash, Costco) is highly desirable.
  • Bilingual in Cantonese and English (or Mandarin) - Highly valued to support supplier and retail relationships.
  • Commercially and analytically strong, with experience using data to inform pricing, promotions, and category strategies.
  • Strategic yet hands-on leader - able to set vision while executing tactical initiatives in a fast-moving FMCG environment.
  • Strong negotiation and stakeholder management skills, with the ability to influence internal and external partners.

What's on Offer

If you are a Cantonese-speaking FMCG leader with a strong Sales & Marketing background, looking for a high-impact commercial role, we want to hear from you.

For a confidential discussion, contact Greg Allen @ Page Executive.

Contact
Greg Allen
Quote job ref
JN-032025-6695544

Job summary

Function
Sales
Subsector
Sales Subsector
Industry
Consumer
Location
Sydney
Contract type
Permanent
Consultant name
Greg Allen
Job reference
JN-032025-6695544

About Page Executive

Page Executive are inclusive Recruiters and Hirers, as reflected in our Clear Assured Platinum Standard Accreditation from the Clear Company. We are passionate about attracting diverse talent and are committed to ensuring our processes are inclusive and supportive.